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ByteDance Launches Free Online Literature App

ByteDance has launched "Danhua Novels" and "Changdu Novels," two free online literature apps, emphasizing free reading and audiobook experiences. This move marks the company's shift from a paid model to free online literature business, achieving significant rankings in the App Store's Books category.

Insight: ByteDance's strategic shift reflects the growing market demand for free content. By offering free reading and audiobook services, the company not only attracts more users but also strengthens its competitiveness in the digital content sector.

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